Social Media Manager – Jewellery Launch

This role offers an exciting opportunity to shape the digital presence of a new art and jewellery brand specializing in silver and gold collections. The Social Media Manager will be responsible for developing and executing a comprehensive social media strategy to build anticipation and engagement ahead of the brand’s initial collection launch in February 2026. Working remotely, you will collaborate closely with the artist and jewellery designer to craft a compelling narrative, curate content, and grow an engaged online community that reflects the brand’s unique artistic vision. Deliverables

• Develop and implement a social media strategy tailored to the art and jewellery sector
• Plan and schedule content across platforms such as Instagram, Facebook, and Pinterest
• Create and curate visually engaging posts, stories, and reels to showcase artwork and jewellery designs
• Build and manage a content calendar leading up to and following the collection launch
• Monitor analytics to track growth, engagement, and campaign effectiveness
• Engage with followers, respond to comments, and foster a vibrant online community
• Collaborate with the artist to ensure brand consistency and authenticity in all communications
• Identify and engage with influencers or partners relevant to the art and jewellery space

Requirements

• Proven experience managing social media for art, fashion, or jewellery brands
• Strong understanding of content creation, visual storytelling, and brand building
• Proficiency with social media management tools and analytics platforms
• Excellent written communication skills in English; German language skills are a plus
• Ability to work independently and remotely, with strong organizational skills
• Creative mindset with an eye for design and detail
• Familiarity with trends in the art and jewellery sectors
• Availability for a commitment of more than one week, with flexibility around key launch dates

About Twine Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally. Our Mission Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.